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How brands keep customers engaged with clever subscription models
5+ day, 6+ hour ago (535+ words) Today's consumers can have just about anything they need delivered to their door before they even know they need it. From morning coffee and shampoo to new clothes and food for their furry friends, auto-replenishment features and curated subscriptions have more and more people opting to set it and forget it. For small businesses, the lesson is clear: Customers stay subscribed when costs are minimal, shipping fees are folded into the price of the service itself, and products are perfectly tailored to their purchasing priorities. Beyond produce, discovery boxes work across categories where customers value curation and surprise'from beauty and clothing (like Birchbox and Stitch Fix) to pet care (like BarkBox). The appeal is both emotional and practical: Mintel reports that nearly 80% of Gen Z and millennial consumers say curated subscription boxes help them explore new products. "Suddenly, it was…...
The big move to smaller homes: Affordability, lifestyle changes, and smarter design
2+ week, 4+ day ago (665+ words) Is bigger always better? For decades, new home construction followed a standard pattern: bigger floor plans, more square footage, and oversized en-suites and living rooms designed to showcase luxury and space. But times have changed. Recent data shows that the average size of newly built single-family homes is shrinking, and builders are leaning into smarter, flexible, more efficient designs. The reasons behind this shift are complex " a nod to affordability issues, demographics, and changes in lifestyle " and point to a broader redefinition of what buyers value in a home today. NewHomeSource takes a closer look at why smaller homes are making a comeback in new construction. The size of newly built homes has been declining since 2015, reversing decades of growth, according to the National Association of Realtors. In 2015, the average size of an American home was 2,466 square feet; in 2023, it…...
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